The Splash Blog

Urban Artist Market Premiere Event

Design No Comments November 27, 2018

After 25 years of marketing events for our clients, Rainmaker Advertising decided to create and produce their own artisan show in Addison, Texas. From concept to creation, Rainmaker Advertising handled sponsor solicitation, exhibitor sales, attendee marketing and production of this successful event attracting more than 50 exhibitors.

The Rainmaker Team handled every aspect of the premiere Urban Artist Market in October 2018. As an artist himself, Agency founder Christopher J. Miller, found the decision to produce an artisan show a natural transition into the exhibition industry.

Rainmaker Advertising produced the entire show from concept to completion. The company used a company relationship management software to maintain and record correspondence with respected artisans in the Dallas-Fort Worth area.

Once contacted, artisans were encouraged to attend Instagram classes and build a relationship with the management team.

The brand was reinforced through strategic sponsorship partnerships with the Town of Addison, the Creative Arts Center and other locally-respected arts organizations. More than 750 attendees were attracted to the event and many exhibitors experienced record sales during the two-day event.

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